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#Leadership : 4 Steps to Reinventing Yourself After Hitting Rock Bottom…Failure is the Unpleasant Beginning of Being Reborn as an Entrepreneur.

Hitting rock bottom — as energetic, smart and business-savvy entrepreneurial — types, this dreadful phrase is simply not in our vocabularies.

happy young business man portrait in bright modern office indoor

But it happens — even to the best of us who think we are completely prepared for this roller coaster ride in the pursuit of success. And if you don’t want to commit career suicide by going back to that nine-to-five job that made you jump into entrepreneurship in the first place — you must navigate through the tough times. So, how do you do that? Where do you turn when you’re awash in the confusion, anxiety, self-doubt and worry of “rock bottom?”

“Anytime I hit into a wall,” David said, “I reminded myself why I was doing what I was doing. I connected to my vision. And I realized that no matter the hiccups along the way, it was still way better than committing ‘career suicide’ and going back to being an employee. It was not an option.”

David Schloss, now co-founder and CEO of digital-marketing company rampify.com and one of the most respected names when it comes to Facebook advertising, can tell you how to navigate through that unwanted world — because in 2014, he hit rock bottom himself. He had just been “going through the motions,” he recalled. He had no real goal in mind. “I simply had no direction,” he said. “I felt totally lost.”

Related: How Entrepreneurs Benefit From 3 Types of Failure

On Halloween that year, David had $0 in his bank account. He was only 72 hours away from either coming up with his rent payment or getting kicked out. His car was two weeks away from getting impounded. It felt like walls were closing in. His business was crumbling — and he was very close to throwing in the towel and going back to working a day job.

Thankfully, David was able to turn things around. He didn’t go back to being an employee and instead created his own thriving marketing company. Here are four tips from David that will help you through the tough times, get back on track and rise up in the business you were meant for:

1. Let yourself be vulnerable.

Life isn’t always sunshine and roses. We hit walls. Sometimes we lose. We struggle. Too often as entrepreneurs, we hide those struggles. The problem is, if you don’t let yourself be real and vulnerable when you’re struggling, then it will actually hold you back from progressing through the tough time.

In David’s period of uncertainty, he did something that proved to be a powerful key in his turnaround — he let himself be vulnerable. David had hundreds of business friends on Facebook. Realizing he needed help, David reached out to every last one of them for advice and guidance. Two things happened.

“First, I discovered I wasn’t alone,” he said. “Other entrepreneurs had gone through similar things.” Knowing that other people had made it through, too, helped David develop confidence that he could also get through it. “Second, they were able to give me actionable advice to get on the right track.” It was that advice that got him moving in the right direction.

Related: 18 Ways to Bounce Back from Failure

Had David stayed “closed up,” he wouldn’t have had the support he needed from others to help him move forward. When you’re in a tough spot, don’t be afraid to ask for help. Sharing the struggle is the bravest thing you can do. Being vulnerable isn’t a sign of weakness — it’s a sign of strength.

 

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2. Develop a vision.

It’s difficult to know if you’re progressing when you don’t know where you’re going. In “Seven Habits of Highly Effective People,” Stephen Covey talks about beginning with the end in mind. Know where you want to end up at the beginning of the trip — it’s your guiding north star. In David’s comeback, asking himself, “What do I want to create?” proved to be powerful.

“Asking that question,” he said, “is what helped me develop a vision for the future I wanted.”

David used the advice from his colleagues to help him get super clear on the vision and direction he wanted to go. It’s that vision that helped him get out of bed in the morning and get to work.

Vision is critical. If you don’t know where you’re going, how will you know when you get there?

3. Create an action plan.

Vision is knowing where you’re going. Action is how you’ll get there. You’ve heard “if you fail to plan, you plan to fail.” While that’s true, there’s an important distinction to be made — your plan must be based on “action” instead of based on “results.”

In my first book, “Fish Out of Water,” I explain how successful people focus on what’s inside their control, versus outside their control. While the result is not always directly within your control, action is.

Related: 8 Ways Intelligent People Use Failure to Their Advantage

David got clear on where he wanted to go, and then he made a daily, weekly, monthly, and quarterly plan of action of how he was going to get there. To him, his success wasn’t based on the amount of money he made — it was based on the actions he took to make that money. He set time aside to focus on personal development. He committed to contacting at least three people every day to create a conversation without pitching or selling anything. He created two training videos every week to provide value to his audience. David believed that if he took the right actions, results would come as a byproduct of those actions — and they did.

4. Persist.

It’s no surprise that things don’t always go the way you planned. Persistence is a decision to keep moving towards the vision no matter the hiccups along the way. It’s not just doing what it takes — it’s doing whatever it takes. It’s falling down and getting up again anyway, as David did.

“Anytime I hit into a wall,” David said, “I reminded myself why I was doing what I was doing. I connected to my vision. And I realized that no matter the hiccups along the way, it was still way better than committing ‘career suicide’ and going back to being an employee. It was not an option.”

Planning is what gets you moving toward your vision, but persistence is what keeps you going.

Entrepreneurship is a fulfilling journey, not just a satisfying destination. It’s not just about where we are going — but who we become. Throughout the process of crawling up and out of the dreaded rock bottom, David began to realize he wasn’t even the same person anymore. So just remember, when you’re in a tough spot as an entrepreneur, it just means you’re being reborn into the new you. Embrace the new you.

 

Entrepreneur.com | November 2, 2016 | Calvin Wayman

#Leadership : 5 MindSets that have Helped Successful People Bounce Back from Failure…Success often Results after Several MisFires. We make Many Mistakes Along our Personal & Professional Journeys. If we Learn from our Mistakes, Life Does make Allowances. However, If we Wallow in our Mistakes, they Can Consume Us.

Who doesn’t love chocolate? And we all know Hershey’s — but perhaps we don’t all know the story of the famous chocolate company’s founder, Milton Hershey. Milton Hershey was a ‘nobody’ who, according to Biography, became the American manufacturer and philanthropist who founded the Hershey Chocolate Company and popularized chocolate candy throughout much of the world.

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He started three separate candy ventures before he found success. None of them worked out the way he’d hoped, but eventually he started the Hershey Chocolate Company, which made him an industry leader.

Success often results after several misfires. We make many mistakes along our personal and professional journeys. If we learn from our mistakes, life does make allowances. However, if we wallow in our mistakes, they can consume us.

Using Hershey’s life story, allow me to share five mindsets that help people bounce back from failure — something I know well from my own journey.

1. Nothing is constant

“When you go through a hard period / When everything seems to oppose you … When you feel you cannot even bear one more minute / NEVER GIVE UP! Because it is the time and place that the course will divert!” — Rumi

Milton Hershey dropped out of school at the age of 14 and began apprenticing with a master confectioner in Lancaster, Pennsylvania. Four years later, he borrowed $150 from his aunt and set up his own candy shop in the heart of Philadelphia.

After five long years of hard work with little success, he had to close up shop. He joined his father in Denver and found work with a confectioner. It was in Denver where he discovered caramel and how fresh milk could be used to make delicious candy.

Just because you haven’t found a way of doing something yet, it doesn’t mean that you are a failure. When you view yourself as a failure, you perpetuate a vicious circle of negativity that can effect your future actions.

In any outcome, there is often a percentage of external influence. Viewing failure as a temporary event helps us take practical and non-emotional steps to address it.

 

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2. It’s disappointing, but I’ll take it on the chin

“The gem cannot be polished without friction, nor man perfected without trials.” — Chinese Proverb

Even though you are able to acknowledge that you are not a failure, it doesn’t make failure any less painful. Resilient people develop a mental capacity that allows them to adapt with ease during adversity, bending like the green reed instead of breaking like the mighty oak. They accept, adapt, and move on.

Entrepreneur Milton Hershey started all over again, first in Chicago and later in New York City. He failed in both cases, but his setbacks never held him back.

In 1883, he started the Lancaster Caramel Company in Lancaster, Pennsylvania, convinced he could build a successful candy company. Soon he had a thriving business shipping his caramels all over the country.

When we have the confidence and the experience of bouncing back from failure, taking on future challenges does not seem so daunting. It is about deciding to put oneself on the obstacle course in the hope of success.

3. What can I learn from this?

“To change and to change for the better are two different things.” — German Proverb

We should never start anything without the belief that we can be successful, but it is commonly understood that mistakes are an essential part of any journey to eventual success. Learning does not come from doing everything perfectly — the best learning happens when we crash and burn.

In 1893, Milton Hershey got an up-close look at the art of chocolate making at the World’s Columbian Exposition in Chicago. This deeply inspired him to start Hershey Chocolate Company despite his recent success with his caramel business.

He wanted to redefine how milk chocolate was made. Milk chocolate was then largely considered a Swiss expertise. Hershey wanted to find a new formula to mass-produce milk chocolate candy accessible for the masses.

Milton Hershey sold his Lancaster Caramel Company for $1 million in 1900 to start Hershey Chocolate Company.

In 1905, Hershey Chocolate Company began production and set a new course for the candy industry. Milton Hershey took over three years to envision and plan his modern candy-making facility following his exit from Lancaster Caramel Company.

As Biography writes, “quickly, the Hershey Chocolate Company’s success far exceeded that of its founder’s previous venture. His winning ideas included the Hershey Kiss in 1907, which the company’s founder named himself. The trademark foil wrapper was added in 1924”.

4. If people criticize, that’s OK

“Criticism is just someone else’s opinion. Even people who are experts in their fields are sometimes wrong. It is up to you to choose whether to believe some of it, none of it, or all of it. What you think is what counts.” ― Rodolfo Costa, “Advice My Parents Gave Me: and Other Lessons I Learned from My Mistakes”

The greatest fear when we make a mistake is that others will judge us negatively. Others often use criticism out of their own insecurity. It says more about them than it does about us.

Take a look at this NY Times article critiquing Hershey and his chocolate:

“Hershey’s candy making genius was hardly consistent. He spent years trying to figure out how to ‘mix turnips, parsley, celery and even beets into chocolate.’ Even his signature product had — and still has — its critics. Compared to Swiss chocolate … Hershey’s ‘carries a single, faintly sour note,’ the result of the fermentation of milk fat, a side effect of using liquid condensed milk rather than powdered milk. This edge came to ‘define the taste of chocolate for Americans, who would find harmony in the sweet but slightly sour flavor.’ Like his candy, Hershey, who died in 1945, was flawed.”

The harshest critics are often those without the courage to put themselves in the firing line — often living their lives gloating at the mistakes of others to raise their own self-esteem.

When we take on a difficult task, we have to ensure that we are doing it for ourselves, not for the approval of anyone else. In that case, failure is far easier to deal with.

5. OK, what’s next?

“The first step toward change is awareness. The second step is acceptance. The third step is action.” – Nathaniel Branden

The biggest threat of any mistake is not the immediate ramifications, but the longer-term effects on our behavior. If we take a mistake to heart (especially when we could not have done anything to influence the outcome), being able to take the next step seems that much harder.

Why dwell on failure when it is in the past? If we don’t take a positive next step, we risk being caught in an emotional loop of failure. Start the next project to occupy your mind. Don’t just sit in your room waiting for the world to swallow you up. Perhaps that’s the biggest lesson from Hershey’s story.

Serial entrepreneur and author Faisal Hoque is the founder of SHADOKA and other companies. Shadoka enables entrepreneurship, growth, and social impact. He is the author of “Everything Connects: How to Transform and Lead in the Age of Creativity, Innovation and Sustainability” and “Survive to Thrive: 27 Practices of Resilient Entrepreneurs, Innovators, and Leaders“. Copyright (c) 2016 by Faisal Hoque. All rights reserved. Follow him on Twitter@faisal_hoque.

 

Businessinsider.com | May 24, 2016 | Faisal Hoque, Contributor