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#JobSearch : How To Land A New Job In Tough Times. What Is the Ideal Strategy to Land a New Job? A MUst Read!

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Yesterday a Baby Boomer called me with a question that many of you might be tossing around. Sandy asked, “I really dislike my current boss, and I want to leave this job, but should I just be grateful I have a job and not try for a new one? The pandemic has caused so much bad news about company closings, reduced hiring, and my brother just lost his job. It has got me down, so should I stop complaining, suck it up, and hang on for another year or two until times are better?”

Sandy’s fear is understandable. She thinks that few employers are hiring, which is not valid. I never advocate for anyone to remain in a miserable work situation. Understanding she needs a paycheck, I suggested that she test the hiring waters to see if her skills are in demand. I reassured her that I’ve just had four clients get hired for great paying jobs. Two were Baby Boomer professionals making over six-figures. Another was a 2020 grad getting an excellent opportunity to launch his career in a field he wanted. Lastly, the mid-level client who got the remote job he wanted.

There are new opportunities available. So, don’t assume all the bad news means you can’t land a better job – YOU CAN! It will take more time than before. You must use some job search savvy and know what is effective and what doesn’t work. You need to take the calculated risk and see what develops. I think you’ll be surprised by the positive results if you implement the right job-hunting strategies.

 

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

What is the ideal strategy to land a new job? The answer is being referred to the company and the hiring manager by an employee or colleague they know.  Jobvite, a talent acquisition system reported that employee referrals only make up about 7% of potential candidates, but the number of those referred candidates hired is 44%. 44%! That makes this well worth the effort to try and locate a connection to someone inside the company. LinkedIn is the ideal place to search for contacts and obtain a referral.

In today’s challenging economy, people who learn and use networking techniques will be those that succeed. But for some people, the task of networking is hard to do. Ken was a Program Manager for a tech company who had lost his job because of the Covid pandemic. He became a client and told me he had no network to speak of. Ken had no LinkedIn profile and did not belong to professional or civic organizations. An introvert, Ken disliked the idea of networking, but he did email a few colleagues and his old boss, but no one had any job openings, so he stopped. We started our career counseling sessions by educating Ken on what today’s job search involved.

First, I wrote him a powerful resume, and then we developed a complete LinkedIn Profile. I gave him the mission to make connections with a target of obtaining at least 300. Next, we worked on having him learn some effective networking strategies. He was surprised by the fact that according to a U.S. Bureau of Labor Statistics and Yale University report, 70% of all jobs are found through networking. Learning more effective techniques, he began again. The changes he made worked. Recruiters contacted him, and an old colleague he found on LinkedIn passed on his resume for a great job opportunity at her company. The employer called, and after several interviews, he was selected and hired for a terrific new job.

Today’s job market requires you to approach the job hunt differently than before. Here are a few tips to get started.

Increase your contacts. LinkedIn has become the place to collect contacts. An excellent way to farm for connections is to think about all the people you have worked with. Note former bosses, coworkers, colleagues, vendors, anyone you interacted with at your last job, and other positions you have held.  Many people add their company’s Executive leadership team too. Next, invite your friends, neighbors, family, and college alum friends. Then branch into your professional associations and connect with those folks, especially the group’s leadership team, and board members. When it comes to networking, the more connections you have, the better.

Do not waste a contact. Do not approach people until you are ready. A common mistake is to frantically call EVERYONE you’ve ever met and say, “I’m looking for a job – do you know of one?” Huge error! You must clearly articulate the specific job title, company, and kind of company you want to work for. Instead, you can reach out to connections individually. Calls are great, emails work, and if you don’t have those, use LinkedIn to send them a message. Tell the contact you are job hunting. Be specific on the job title you seek. Ask them what is happening in their company. Don’t expect them to know of a job, but some will and usually share that information as they want to help you. Another thing to ask is if a job comes up at their company, would they pass on your resume. Most times, the answer is yes.

Have Your Resume Ready. The goal of your resume is to secure interviews. Is your resume updated and downright the best it can be? Will it get through the employer’s Applicant Tracking System? Is it full of accomplishments and the results you achieved on the job? Will it stand out in a crowd? Find out before you network. A useful Forbes article to read to ensure your resume is topnotch and will impress employers is: Employers Ignoring Your Resume? 5 Mistakes To Avoid.

Dig deep so you can use a Referral. When you hear of an opening or find the opportunity online, go to LinkedIn and search “the employer’s name” and use the “people” drop-down tab. This will bring up anyone in your online network who works there. You can also see 2nd connections and who you know that may know someone at that company. Reach out to the person and tell them about the opening you plan to apply for, and would they be willing to pass on your resume to HR or the recruiter. Some companies pay their employees for any referred person they hire, so this might help your contact too. Forward on your resume. Just to cover all bases, do apply online for the job opening also. You want to be found in the employer’s system if the connection doesn’t come through. (Most do, in my experience).

Know What to Say. Be able to offer a concise intro about your skills and experience when talking to connections, recruiters, and eventually hiring managers. A technique I call the 60 Second Sell (outlined in this Forbes article Best Way To Open An Interview To Secure A Job Offer) gives you the easy formula to create your persuasive elevator speech and verbal business card. You want to quickly outline experience, your top strengths, and some key outcomes you’ve achieved on the job as you only have about one minute to impress them.

It’s a whole new job market, so you’ll move ahead of the competition if you use these strategies.

 

Forbes.com | December 1, 2020 | Robin Ryan

#JobSearch : How To Look For Jobs At The Right Salary Level. How to Search for a Job in your Salary Range or Higher.

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This reader wants advice on finding a new job at his current salary or higher:

I’d like to get a salary in the same range as my last job, perhaps even 10 or 15 percent more. That being said, salary isn’t the most important aspect of getting a new job. Should I start my search looking only for jobs that will be in my pay range, or during the current pandemic/economic crisis, is it more realistic that I might have to settle for less? – David

You can’t reliably target jobs by salary level because pay isn’t always listed in the job description

While salary is an important consideration in deciding your next job, it is a tough criteria to target in researching job opportunities because salary is often not posted publicly. If you only apply for jobs where the salary is included in the job description, you will go after a much smaller subset of available jobs, especially at the senior levels. You are better off targeting jobs based on industry, function or role, size of company, specific responsibilities, title or other criteria that are readily available and searchable.

 

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

Use job title to approximate pay

Job title is a more readily available criteria and can approximate pay. Job titles are typically tied to experience level – e.g., associate v. manager v. VP – and pay typically rises along with experience. Therefore, a job candidate can filter for higher level titles and essentially also be filtering for higher pay. Keep in mind, however, that titles vary across industries, and even company by company. If a company prioritizes a flat hierarchy without a lot of management titles, you may miss out on openings at these types of companies if you over-rely on title in your job search.

Use job responsibilities to approximate pay

The job responsibilities – i.e., what the role requires day-to-day and what results the new hire is expected to produce — is another way to approximate pay and more detailed and nuanced than what a job title can convey. Two jobs can have a similar title, say Director, but if one is responsible for a larger team, larger budget, larger region and/or larger impact on the employer’s bottom line, then you can probably assume that it offers a higher salary than a smaller scope of responsibilities. I say “assume” because some employers will have high expectations but may not have the budget to match. I once had a client who was interviewing for a job that involved launching an initiative across several countries, which could potentially add tens of millions of dollars to the company’s bottom line. Yet, the role was budgeted at a similar salary to a junior manager. Job responsibilities might approximate pay, but not always.

Target jobs you want and then negotiate the pay

The most exhaustive way to find jobs at the right salary level isn’t to rely on approximations like title or responsibility level at all, but to apply for jobs that you want and then negotiate the pay. For example, you may really want to work for a specific company, but it only advertises a lower-level job in the area where you could be a fit. Network your way into that company, ideally reaching the head of the group you want to work in. Then, propose specific contributions that you could make, which should be broader and more impactful than the lower-level job and therefore command higher pay. If the company really wants you, they may grow the job to justify increasing the pay. Or the company may still hire the junior role, but create another opening just for you.

Focus more on your individual impact than market conditions

Another benefit of targeting jobs you want and negotiating the pay after the fact is that it is a proactive and empowering way to manage your job search. You focus more on your individual impact than market conditions, like what jobs happen to be posted or how the general economy is doing. Today’s market is heavily influenced by the pandemic and the uncertainty it has wrought.

Companies have a harder time planning needs, budgets and therefore job openings. Of course, this will impact your individual job search. You have to be prepared for a potentially longer job search as some companies will take longer to make hiring decisions. You have to be prepared to stick to and negotiate your value if a company insists their budget has decreased. The difficult market conditions could influence your job search but that doesn’t mean you have to settle for less.

 

Forbes.com | October 9, 2020 | Caroline Ceniza-Levine

 

#JobSearch : 3 Reasons You’re Not Getting More Job Interviews (Even Though You’re Qualified). “Screw This! I Can Do Better!”

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“Screw this! I can do better!” Some variation of this usually pops in your head the moment you decide to get serious about searching for a new position. Fueled with excitement and optimism, the idea of landing a new job elsewhere seems worth the effort.

But, after more rejection emails than you’re willing to admit, you start to wonder if you’re really cut out for the next step in your career. You question if now is the right time, if you should stay put and if you’re even qualified. Even though you know you have what it takes to excel in the role you want, the lack of job interviews makes you contemplate if you’re in over your head, especially given the current job market.

However, rather than second-guessing your skills, it might be time to reevaluate your job search approach instead. Here are three reasons you’re not getting more job interviews even though you know you’re qualified for the roles you want. 

You’re not clear on what you want to do next.

Most people, whenever you ask them what they want, they’ll usually tell you what they don’t want instead. But, it’s not enough to want to leave your current job, you have to know where you’re headed. Especially at a time when the job market isn’t what it used to be, you can’t afford to toss your resume out into the wind and hope for the best. Applying for jobs without crystal clear clarity is a sure way to get denied, even when you know you’re qualified.

When you’re not clear on which type of jobs you should pursue, you risk appearing overqualified for some jobs and unqualified for others. So many high-achievers tell me that they’re frustrated because they keep hearing that they’re amazing but they’re not getting hired. One of the main reasons for that is because, even with great experience, without a clear focus on what you want to do next, it’s much harder to communicate in your resume and application why you’re the best person for the job. Getting crystal clear on the type of roles you want next not only makes your job search more organized and more efficient but also makes you a better candidate, which increases your chance of landing more job interviews when you apply for the right roles.

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

You’re not clearly showing why you’re ready for the roles you want.

If you’re always hearing from your family and friends that your resume looks good but you never seem to hear back from companies when you apply for jobs, then you’re likely struggling in this area. Even if you’re clear on the roles you want next, if you’re not clearly showing why you’re ready for them, your efforts will be futile.

For instance, if you’re ready to finally secure a senior management position, but your resume only talks about projects and supporting tasks and doesn’t mention one word about your leadership skills and your ability to manage or develop a team, then you’re not clearly showing why you’re ready for the management position. To get more job interviews, you need to show how your experience aligns with the roles you desire next. Don’t just outline your career history in your resume and hope someone is willing to take the time to understand why they should hire you. Eliminate the guesswork and show how your experience has prepared you for the next step in your career.

You’re not clear on how to stand out ahead of the crowd.

If you’re still applying to eight jobs a day, stuffing your resume with keywords, and only relying on application portals to get noticed, then you’re probably not clear on how to stand out ahead of the crowd. Worse, if you’re still waiting for recruiters to reach out to you on LinkedIn, without being proactive, then you’re limiting yourself and your job opportunities. Once you know what you want, and how to show you’re ready for it, you have to be willing to take it a step further to stand out and impress hiring managers.

But, I get it. Maybe you’re still wondering if it’s even possible to stand out in the current job market. If so, the answer is a resounding yes. One of my clients recently landed her first director role at a competitive company in the middle of a pandemic and the recruiter told her that she beat out 4,000 candidates for the position. But it wasn’t because she got lucky. It was because she decided to stand out and be strategic. She mastered how to reach out directly to the right hiring managers. She decided to get out of her comfort zone. She learned how to genuinely connect with new people at companies she loved and she didn’t just wait and hope for the best.

If you’re having trouble getting interviews, instead of doubting your skills, doubt your strategy. It might be time to take a step back. Get crystal clear on what you want, take the time to show you’re ready for it, and master how to stand out ahead of the crowd.

Author: Adunola Adeshola coaches high-achievers on how to take their careers to the next level and secure the positions they’ve been chasing. Grab her free guide.

 

Forbes.com | October 29, 2020

 

#JobSearch : A 7-Step Job Search Plan To Beat The Tough Economy. A Seven Step Job Search Plan that has Gotten Results!

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Job searches go faster when job-seekers first take a step back to plan strategically. And careful planning has become even more important during these challenging economic times. Think of it this way; your “job” in a job search is to be a world-class consultative salesperson, for yourself. So do what the best salespeople do: plan carefully first, to get the highest return on your time investment.

Here’s a seven step job search plan that has gotten results for my clients, and that any great salesperson would appreciate. 

1. Start with the audience. Define your audience using two parameters so that you can understand and market to them effectively. Vary one of these two parameters and your pitch needs to change to resonate with the new audience:

  • The position description, including the level. “Finance” doesn’t cut it; “Chief Finance Officer” or “Financial Analyst” does, because of the very different ways you need to sell yourself for each of these roles.
  • The type of organization, including the industry, for profit vs. non-profit, startup or global Fortune 100, and so forth. For example, a CFO at a startup will be expected to pitch in beyond their finance role more so than would a CFO at an established global company.

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

2. Craft messages that will resonate with your target audience in your resumes, LinkedIn profile, emails, cover letters, and your networking and interview pitches. Which keywords, phrases, skills and experience would gain their interest? Find out by researching a) the words and phrases used in job postings, b) the LinkedIn profile content of those that do what you want to do, c) online publications for your field, d) blog posts and articles of relevant thought-leaders, and e) the “Investors” section on public company websites.

3. Make sure your target audience is big enough. Does your job target have enough potential so that your search won’t become a years-long odyssey? By “potential,” I mean the number of positions that exist, whether open or filled. You want to fish in a sea with a lot of fish so you’re more likely to catch one! Try to target roughly 200 potential positions, to help ensure you can complete your search in two to four months.

For example, a client was looking for a Chief Marketing Officer role at mid-sized technology companies in a remote part of the U.S. and identified 13 companies that met the definition. She thus identified only 13 potential positions, since each of these 13 companies has only one CMO.

This small number implies a very long search given that most positions will be filled, and for those that are not she would be competing with lots of candidates. She was ultimately able to target roughly 200 potential positions by expanding her geography, the types of roles she was willing to accept, and the industries to which she was open. And she did in fact land a role about three months after expanding her audience.

4. Prioritize your valuable job search time. Plan to spend 80% of your time on the “active” marketing channels that are getting my clients (and my colleagues’ clients) roughly 80% of their interviews: networking (that is, getting introductions) and cold-calls/emails. Spend the remaining 20% of your time on the “passive” channels for getting interviews – job postings and search firms.

5. Think broadly about your network, then plan how you want to reach out. Aim to let at least 200 people know about your search. Include family, friends, colleagues you haven’t spoken to in years who might be open to helping you, former classmates, your neighbor and so forth. One of my clients landed an interview after reaching out to a former business school classmate she hadn’t spoken with in 17 years. This is typical.

Then segment your outreach by those who will receive a) a mass “Your help requested” email vs. individual emails, b) a highly personalized vs. templated email, and c) an informational meeting request vs. a referral request or simply an update on your job search.

6. Create a one-page marketing-plan document. Plan to share this document with those who are well connected in your field, as it will make it easier for them to help you. Consider emailing the document prior to, or even during, an informational meeting. In the document, include a) your job target, b) how you can help/what differentiates you, and c) a list of the better known organizations that you’re targeting, with the hope that they’ll more likely think of someone they can refer you to if they see the organization names.

7. Set up your contact management system. You’ll want to keep in touch with everyone in your broadly defined network so no opportunities pass you by. To do so, you’ll need to keep track of, and schedule, your individual outreach efforts.

Whether your system consists of a simple spreadsheet (like most of my clients) or something more sophisticated, every contact should have “next action,” “date of next action” and “priority” fields next to their name. This way you’ll always know what to do on a given day and ensure no opportunities slip through the cracks. Adding a “last action” field is also useful to see how you have been spending your time. Click here to download an example of what this spreadsheet might look like (customize to make it work for you). Plan to follow up with everyone in your system every three to six weeks.

Jobseekers often struggle with what to say when keeping in touch, and I routinely get asked about this. Here’s what to say.

 

Forbes.com | October 21, 2020 | Robert Hellmann 

#JobSearch : You Only Need To Do These Five Things To Succeed In Your Job Hunt—Block Out All Of The Other Noise. A MUst REad!

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When you’re in between jobs, it’s an overwhelming experience. There’s an overflow of too much well-intentioned advice. Everyone’s telling you what you must absolutely do to succeed in the pursuit of a new job. Your parents offer stale advice that’s 30 years old. Colleagues—who moved jobs two years ago—give unsolicited guidance, but have no idea how out of touch they are with the current Covid-19 job market. All sorts of so-called experts come out of the woodwork and weigh in—for a hefty price tag, of course.

Allow me to simplify the process, Marie Kondo-style. Here are the core basics of what you need to do in the job hunt—without all of the drama and fanfare.

1) Know what you want to do next. 

Too often, people jump into a job search without seriously contemplating their next move. They lack a definitive goal and a system of actions to achieve it.

You’ll see this on LinkedIn when members post a banner with the #opentowork hashtag on their profile photo. They’ll write something like, “Hi, Covid-19 happened and I lost my job.” Then, they’ll add, “Please help me!”

I get why they do this, but it’s not terribly helpful. The job seeker hasn’t clearly stated what they’ve accomplished in their career, the type of job they want next, the reasons why they are suitable and appropriate for that type of role and the specific help they require.

Tell prospective hiring managers, recruiters, people in your network and random strangers how awesome you are and the specific role you covet. Politely ask if they could please introduce you to the appropriate hiring manager, human resources and decision-making personnel, along with a positive recommendation.

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

2) Be honest—is this an achievable goal? 

Before you jump head-first into the search, ensure that you possess the appropriate skills, background and experience. This market is too brutal and unforgiving to expect that you’ll get an interview and job offer just because you show up.

Over 60 million Americans have filed for unemployment since March. On a daily basis, we continue to see major corporations conducting massive layoffs. With all of this competition, you need to possess all of the right stuff to garner attention.

If you think you’re a smart person, can figure things out and succeed in the role, that’s not enough. No one in this environment has the time to deal with someone who isn’t a direct on-target fit. They desire a plug-and-play person who can hit the ground running from day one. There are too many other people out there for a company to settle on a less-than-perfect fit. It sounds harsh, but management feels, “Why shouldn’t we continue looking until there are applicants that meet or exceed the appropriate criteria at a cost-effective price?”

If you’re chasing an illusionary goal, you’ll waste precious time. Yes, I know. Everyone has a friend who has secured an amazing job without all of the necessary experience. That’s the exception. We are not them.

3) Why should the company hire you? 

Clearly articulate the background and skill set you possess that make you a great fit for the position you’re applying to. It’s shocking how many people can’t tell and sell their own story. They stumble, fumble and go around in circles. This won’t fly. The interviewer will get frustrated with your inability to formulate a cohesive narrative and tell you that it was nice meeting with you and they have other people to see.

You must put together a marketing pitch to sell yourself. Just because you have 20 years of experience—and anyone can say that they’re at the top of their field—is not a sufficient enough reason to hire you. You have to sell them on yourself. Don’t say, “I shouldn’t have to sell myself, as my reputations and knowledge speaks for itself.” No, it doesn’t. You have to sell yourself hard. You also need to have a tight, concise pitch that tells a compelling story of your relevant background, how you’ll add value and why you’d succeed in the job. Practice until it sounds organic.

4) Network in person and online.

Nobody really likes networking. Unless you’re one of those gregarious, outgoing folks, it’s kind of icky. However, you must do it. Get on any and all career-related meetups online. Join all sorts of networking groups. Seek out top recruiters in your niche. Brand and market yourself on LinkedIn. Find relevant people to connect with, including human resources, talent acquisition and hiring managers. Comment on their posts and share your insights to brand yourself as a leader in your space.

5) Keep trying and don’t give up.

The search can last for many months, which can feel like years. There will be heartaches and roller-coaster ups and downs. You’ll be depressed with brief periods of elation. People will be rude, inconsiderate and unsympathetic. You’ll lose faith in people and feel miserable.

This can’t stop you. You need to persevere forward—despite all of the hurdles and obstacles in your path. Take the rejection, pick yourself up, brush yourself off and start over again and again. Stay mentally and emotionally strong. The search may take one month or more than six months, but eventually you will get that great new job!

 

Forbes.com | October 20, 2020 | Jack Kelly 

#JobSearch : Five Steps To Network Your Way To A New Job. Great REad!

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What are informational interviews? Why are they so advantageous to your job search? Informational interviews are an opportunity to speak with people at your target company and gain side information without the pressure of a formal interview.

Repeat steps one through five below a few times per week, and you will land a new job in no time.

Informational interviews are advantageous to your job search because you can receive an internal referral, an introduction to a hiring manager and information that can be leveraged when interviewing or negotiating your salary.

I am going to walk you through how to go from an informational interview to a new job.

1. Find target people for your informational interviews.

The best informational interviews are with people in your target position at your target companies. With more than 300 million monthly active users, LinkedIn is one of the best ways to find these people. Use the Current Company search field to find five target people.

 

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

2. Invite them for informational interviews.

Once you have identified the people you want to chat with, invite them to informational interviews. Keep your message concise and include a clear call to action.

You may consider something along the lines of, “Hi [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][First], I hope this message finds you fabulously. I see you work at [Company] as a [Title]. I do similar work at [Company]. I would love to share best practices. When’s a good time to connect?”

By sending this message to a handful of people in your target role, you are better ensuring that at least one or two of them will respond, agreeing to an informational interview. Out of the thousands of messages that I have sent, I have only ever had a single person respond saying, “No.”

3. Conduct your informational interviews.

Once your new friends begin responding to your message, it’s time to conduct your informational interviews. (I am a big fan of conducting these via video!)

What questions do you ask during these chats? Avoid questions that can be answered with a simple Google search. Instead, the best questions are those that allow 1) for answers you genuinely are craving and 2) for you to share about your fabulous self.

Some of my favorite informational interview questions include:

• How did you get into [profession]?

• What’s your favorite part of working at [Company]?

• If you could change one thing about [Company], what would it be?

• Is there anything you wish you would have known before you joined [Company]?

• What makes you fabulous?

End the interview by thanking your new friend for their time. You can also ask them who else they can connect you to at the company and in the industry.

3. Send a thank-you email and card.

Don’t forget to follow up. Send a thank-you email and thank-you card (yes, via snail mail) within 24 hours. You may also consider sending a five- to 10-dollar Starbucks gift card as a token of your appreciation.

Additionally, as you continue throughout your job search, be sure to continue to update and thank them.

4. Seal the deal with a clear call to action.

You had a successful informational interview, and you thanked them; now what? Seal the deal and land a new job with a clear call to action. This may look like:

• “I appreciated your insights on the interview process. What tips do you have for my application?”

• “Based on what you have shared about [Company], I can really envision myself here. What does your internal referral process look like?”

• “I saw a recent job posting on [Company]’s job board for a [position]. Would you please introduce me to the hiring manager?”

Note: Some of these questions may be most appropriate during your informational interview, while others are best as follow-up inquiries. Read the room.

Repeat steps one through five a few times per week, and you will land a new job in no time. Oh, and when you land your awesome job, be sure to update all of your new friends!

 

Author:  Kyle Cromer Elliott, MPA, CHES 

Founder & Career Coach at CaffeinatedKyle.com. My goal is simple – to help people find jobs they LOVE (or at least tolerate). Read Kyle Cromer Elliott’s full executive…

Forbes.com | June 4, 2020

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#BestofFSCBlog : LinkedIn is Key to Attracting Recruiters During Your Job Search. A Must Read!

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With about 87% of recruiters using LinkedIn to find viable candidates, this platform should be at the top of your job search strategy. And with today’s social distancing guidelines, LinkedIn is an even more useable job search platform, as there are less and less face-to-face interactions available. Whether you were hit hard by the recent economic crisis and are actively looking for a job, or are considering your options for the future and dipping your toes into the job search arena, LinkedIn is a valuable resource for you.


Recruiters are constantly searching on the platform to find the candidates they think would fit the opportunity they have available. When you optimize your LinkedIn profile in the right way, your name will show up in the searches more often than not. Simply having a profile isn’t good enough nowadays, so working with a professional LinkedIn profile writer can help take yours to the next level. 

With the competition for high-level jobs being at an all-time high, attracting recruiters is more critical now than ever before. Don’t neglect this key part of your job search strategy.

Complete Your Profile

During your LinkedIn profile development, you’ll see a status bar on the right-hand side of the page telling you how complete your profile is. Follow the basic steps to make your profile 100% complete. The reason is that completed profiles are more visible in searches, and will be more attractive to recruiters. Sometimes you might only get to 85 or 95%. Don’t sweat it if that is where you are at. Often times, LinkedIn wants you to include things that just don’t make sense to add (in my case… early experience that was basically waitressing while in college).

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Question: Want the ‘the best/current articles/blogs on the web’ on Job Search, Resume, Advancing/Changing your Career, or simply Managing People?

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued … 

Think About What Recruiters Search For

Once you’ve completed the basics of your LinkedIn profile development, it’s time to take it to the next level. Using keywords and buzzwords relevant to your job or industry throughout your profile will make your profile show up more often in searches.

One secret I’ve learned from recruiters is they often don’t search for job titles since titles can vary among different companies. Instead, recruiters search for specific skills and expertise, so those are more important than trying to match a title to what you think a recruiter wants to see. While you want to make sure all of your skills are displayed, you also want to make sure the text in your profile flows naturally. 

Always Develop Your LinkedIn Profile

While LinkedIn may indicate your profile is complete, you should always look for ways to develop and enhance it. A professional LinkedIn profile writer may suggest being active on your profile at least weekly or more often if you’re in the middle of a job search. This doesn’t mean you have to do a complete overhaul, but it could simply mean joining a new relevant group and making new connections in the group.

LinkedIn is a living document, so keep it updated with recent training you’ve completed, volunteer work you’ve done, or your most recent certification or project. There are many ways to optimize your LinkedIn profile, and all of them are important for attracting the attention of recruiters. Make sure that even if you become employed, you stay active on LinkedIn meaning commenting or posting. You don’t want to neglect your network, you want to nurture it.

Your executive resume is a critical part of your job search, but LinkedIn is becoming equally important. With the competition for high-level jobs being at an all-time high, attracting recruiters is more critical now than ever before. Don’t neglect this key part of your job search strategy.

FSC Career Blog Author:  Ms. Erin Kennedy, MCD, CMRW, CPRW, CERW, CEMC, is a Certified Professional Resume Writer/Career Consultant, and the President of Professional Resume Services, named one of Forbes “Top 100 Career Websites”. Considered an influencer, she is consistently listed as a “Top Career Expert to Follow” on Twitter and LinkedIn.

#JobSearch : Leverage LinkedIn During Your Job Search. Great Two(2) Min Read!

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During our current health care pandemic, many individuals are either laid-off or are considering what the future holds for their careers long-term. If you are in the middle of a job search or are thinking you may be in the near future, you want to consider how to maximize the #1 tool recruiters and hiring managers to use to find potential candidates. Having a job search strategy is imperative when you plan to start the process of looking for a new job. LinkedIn should be at the top of that strategy.

Here are a few effective ways to make the most out of your LinkedIn profile during an executive job search.

Find Networking Opportunities

Any good professional LinkedIn profile writer will suggest using the platform as a way to reach out to people and discover networking opportunities. One of the worst things you can do is find people who work at the company you’re interested in and messaging them to let them know you’re searching for a job. The better approach would be to do your research and find mutual connections so you have a way to connect with the person. Invite them to a networking event you will be attending in the near future, or maybe even invite them to coffee or lunch just to discuss career opportunities.

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Best Daily Choice: Follow the Best of FSC Career Articles/Blogs @

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Question: Want the ‘the best/current articles/blogs on the web’ on Job Search, Resume, Advancing/Changing your Career, or simply Managing People?

Answer: Simply go to our FSC Career Blog below & Type(#Jobsearch, #Resume, or #Networking) in Blog Search:  https://www.firstsun.com/fsc-career-blog/

What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued … 

Complete Your Profile With Relevant Keywords

Your LinkedIn executive profile won’t help your job search if you don’t have the right amount of relevant keywords. Employers have a specific set of search terms they likely use to find qualified candidates, so working with a professional LinkedIn profile writer to ensure they are incorporated properly is very valuable. The keywords themselves are important, but the location of the keywords is also an overlooked factor. SEO is a big part of LinkedIn, so focusing on it as part of your LinkedIn profile development is critical. 

Inform Your Connections of Your Job Search

There’s usually no harm in letting your connections know you’re actively looking for a job. Of course, the only problem this could cause is if you’re still employed and your current employer somehow finds out about your messages. But if you’re unemployed, a professional LinkedIn profile writer may suggest putting a message in your contact section indicating you’re open to opportunities. Sometimes recruiters will only reach out to people if they know for sure they are looking for a new job.

Whether you are actively in a job search or not, there will come a time that you will be. LinkedIn should be a key strategy in your search plan. If you aren’t familiar with all that LinkedIn offers, go to their Job Search section and spend some time learning how to navigate through all the filters they have. You don’t want to be left behind when the economy opens up and recruiters are back at it trying to fill roles that have been vacated. Get ahead of the curve.

FSC Career Blog Author:  Ms. Erin Kennedy, MCD, CMRW, CPRW, CERW, CEMC, is a Certified Professional Resume Writer/Career Consultant, and the President of Professional Resume Services, named one of Forbes “Top 100 Career Websites”. Considered an influencer, she is consistently listed as a “Top Career Expert to Follow” on Twitter and LinkedIn.

 

FSC Career Blog |  May 1, 2020

#JobSearch : How To Create A Networking Pitch In Three Easy Steps. Great Read for All!

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Even with social distancing and the cancellation of large group events, every professional still needs a networking pitch. First of all, there are video meetings and virtual summits, where you may need to go around the screen and introduce yourself.

Secondly, a friend could still offer to refer you to someone by email and ask you for a few lines about yourself to include – that’s networking in writing!

Finally, if you come across a LinkedIn profile that interests you and you want to connect to that person, you should write a note with your invite, and that’s yet another opportunity to introduce yourself.

The best networking pitch introduces you in a concise and compelling way. However, capturing your personality and highlighting the best of your background, all while not rambling on for too long is difficult. In previous posts, I have shared suggestions for creating your networking pitch if you have a lot of experience to cover or if you are in a career change and want to talk about yourself differently or if you are unemployed.

In general, you can create an effective networking pitch in three easy steps:

Step 1 – Pick something about your professional background to establish credibility

You don’t have time to include a summary of your resume or even the chronology. Besides, that’s boring. Instead, focus on a specific professional accomplishment that puts you at the right level (e.g., if you’re in management, don’t mention an individual contributor role). Pick something that is relevant to where you want to work. For example, you could mention:

1.     Your current company and role. This is not necessarily your title, if your title is generic (e.g., VP, Director) or full of jargon (e.g., names a department no one outside your company would recognize)

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Facebook:  http://www.facebook.com/pages/First-Sun-Consulting-LLC-Outplacement-Services/213542315355343?sk=wall

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Best Daily Choice: Follow the Best of FSC Career Articles/Blogs @

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Question: Want the ‘the best/current articles/blogs on the web’ on Job Search, Resume, Advancing/Changing your Career, or simply Managing People?

Answer: Simply go to our FSC Career Blog below & Type(#Jobsearch, #Resume, or #Networking) in Blog Search:  https://www.firstsun.com/fsc-career-blog/

What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

2.     What you are working on, learning or researching. If you are in-between jobs or consulting but looking to go in-house, you still want to focus on being active, rather than saying you’re unemployed or in transition. Remember too that even though you are working on your job search, you don’t want to mention that – instead talk about the companies you’re researching or things you’re hearing about the market

3.     Industry expertise or other specialized knowledge. Rather than a role, you talk about your overall industry of other expertise, including how many years you’ve been in this area or a cutting-edge fact that leaves no doubt that you’re current in your field

4.     The arc of your career – e.g., several employers, industries or roles. This is useful if you’re in-between roles but want to highlight that you have existing experience. Even if you’re currently employed, you may decide that your overall experience is more interesting than anyone role

5.     Types of clients you serve and the results you achieve. Many jobs, especially as you get more senior, have multiple responsibilities, but by talking about who you serve and what the results are, you hone in on the value you deliver, rather than how you do it or what your day-to-day is like

6.     Sample recent project or client story. By drilling down to one example, you showcase your expertise and experience while also telling a story. If you have a particularly interesting before/ after the result to share or a hero’s journey, this could be a good way to package your credibility

Try all six of these formats, and choose the most powerful ones, or keep them all and rotate them depending on who you’re talking to and what you want to highlight.

Step 2 – Include something personal to build rapport

You don’t just want to include professional details in your pitch because it’s boring. Everyone focuses on the professional, and you need to stand out to be remembered. Including something personal also helps a genuine relationship to build, and the pitch is just the start of what is hopefully a long-term genuine relationship. Some personal tidbits that are still appropriate for professional networking include:

1.     How you became interested in your line of work. This is a natural transition from establishing your credibility – you’re not only knowledgeable but enthusiastic!

2.     Life story – e.g., where you grew up, where you went to school, earlier career if different from now

3.     Passion or hobby – these should be pursuits that you invest in, not just dabble in because the superficial effort doesn’t make a memorable impression

4.     Community or non-profit involvement – if you have any leadership experience, that adds to your professional credibility as well

5.     Recent book you read, trip you took or event you attended – similar to the passion or hobby, this isn’t just about being well-rounded but also being interesting and dedicated, so pick accordingly

6.     Connection to the person you are talking to or circumstances that put you together – if you’re attending a virtual summit on AI, and your work isn’t obviously related to AI, then you could talk about what prompted you to attend

Step 3 – End with a call to action for yourself that lets the other person know your immediate priorities

Your call to action is where you state what you’re focused on in the near term. For example:

1.     Career step you are working on – if you’re in finance, you might mention you’re studying for the CFA and looking forward to more complex analyses (if that’s your ideal career move)

2.     The area you are researching or idea you’re considering – if you’re a career changer and your background is very different from what you want to do, specifying your new target career as a research subject for you lets the other person know you’re moving into something else

3.     Ideal project

4.     Ideal client

5.     Ideal role

Having a call to action is critical so the other person knows exactly what your focus is, and if they want to help you, they know exactly how they can help. At the same time, make sure that the call to action is what you are doing yourself and not a question you pose to the other person, or worse, an outright request. Your introduction should never include a request – it’s too early and will seem presumptuous.

A multidimensional pitch is best because it reflects the multidimensional you

Using all three steps to develop your networking pitch ensures that your pitch is as multidimensional as you are. It also establishes credibility, rapport, and the next steps, all of which give the other person enough information that if they want to continue with the relationship in a meaningful way they can. (Of course, you should always take the initiative to follow up in case the other person is terrible about following up, as many people are.)

 

Author:  Caroline Ceniza-Levine  Senior Contributor  Careers

Career Change Expert and Author of “Jump Ship: 10 Steps To Starting A New Career”
Forbes.com | April 27, 2020

#JobSearch : Accelerate Your Job Search During COVID-19 . Must Read!

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Actively seeking employment is hard, frustrating, humbling and downright depressing. Even when the job market was strong, like two months ago, it was a challenge to keep up the strong push for meaningful employment. Life gets in the way with ailing family members, kids, vacations, and other distractions.

NEWSFLASH: COVID-19 is one massive distraction for everyone. That’s an understatement, of course. It’s wreaking havoc on so many levels.

However, I have meaningful and robust advice for continuing your job search:

1. Get out of your own way.

Your head is creating myths that give you an out. It’s human nature. Ask yourself these questions: Do I know this to be a fact? Do I have hard data that validates my mental block? Or, is my statement an excuse to stop or take my foot off the accelerator? Challenge yourself to consider the choices you have, such as shifting your job goal to another industry or job type. Consider contract work versus working directly for your target company. But don’t stop your job search; you need to ramp it up now more than ever.

 

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Question: Want the ‘the best/current articles/blogs on the web’ on Job Search, Resume, Advancing/Changing your Career, or simply Managing People?

Answer: Simply go to our FSC Career Blog below & Type(#Jobsearch, #Resume, or #Networking) in Blog Search:  https://www.firstsun.com/fsc-career-blog/

What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

2. If you are not in the game, you won’t get anything.

What if other candidates are applying for the job you want, yet you are invisible? Well, other candidates are still actively growing their careers.

• What is the downside for keeping up your efforts? None.

• Are you concerned the recipient will think worse of you for promoting your skills and introducing yourself to them during this crisis?

Quite the opposite. What if you are the only one who is continuing to share your passion for the job and following up every week?

3. Recruiters are still doing their jobs, and hiring managers still need to fill their open positions.

Executive recruiters have assignments to fill jobs, and they don’t get paid unless they fill them. Internal recruiters are employed and paid to fill open positions. Hiring managers are filling open positions that they critically need. Perhaps prior employees left the company, moved to another division or location or got promoted. It doesn’t matter why any position is open. Pursue it.

4. Work actively on your job search daily.

Use your calendar to block task time. Dedicate each hour to a specific task rather than doing random job search activities. Here are some examples:

• Apply to open positions. Apply with a résumé and cover letter. Note: Submit a résumé in Microsoft Word versus a PDF so the robot can read it (robots are the automated systems that review résumés online). Cover letters are critical to telling your story, if you write them differently. Tell the reader the three top reasons you are a fit for their position.

• Source positions are available. I highly recommend you source directly from company websites. Go to the company’s career or jobs webpage to find the most current inventory of their open positions. Not all opportunities are on LinkedIn, and job boards such as Indeed or Monster may have a lag to remove jobs that are no longer available. If you see a position on LinkedIn or any boards, try to find the identical one on the company website.

• Maintain a job tracker. Your job tracker is your day-to-day list of things to do and to log your future steps. Juggle 10 open jobs at one time. Be prepared for some positions to be on hold or “frozen.”

• Follow up on applications and network connections. Your job tracker, if filled in completely, will indicate when to follow up. I recommend you follow up weekly on every communication and for three weeks in a row. Don’t worry about being a pest. Compete to win the job! If you networked with someone, put that in your tracker, and follow up with them within one week, even during COVID-19.

• Send thank-you emails daily. Before you go to sleep every night, ask yourself, “Who helped me today in any way for my career goals?” Be sure to thank someone who spoke to you on the phone about job searching, a recruiter who interviewed you, or a friend who gave you support.

• Make time for LinkedIn. Block time to respond to messages, connect with new people who can help your career growth, and resource open jobs.

Finally, my No. 1 recommendation for accelerating your job search during COVID-19 is to get help. Get unstuck, learn the latest techniques for every step of the job search, then get more active. No matter what industry, job type, level or specialty you target, the fundamentals of getting hired to have changed dramatically. Even internal job searches need the same new techniques.

Author:  Dana Manciagli. Dana Manciagli is President of Job Search Master Class®, the world’s leading online course for job seekers and the veteran community, too.…

Forbes.com | April 23, 2020