#JobSearch : Writing a Stand-Out Cover Letter. What makes a good cover letter?

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Cover letters seem to be difficult for people, even resume writers. Why is that? What makes a good cover letter?

Cover letters can be fun to write. There really aren’t many ‘rules’ to writing them. You can let your personality shine through. They allow you to positively present your skills, accomplishments, and credentials in a way that will encourage the reader to want to read even more about you (and then move on to the resume).

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

There are lots of things I can get into in more depth (types of resumes, scope, presentation, who your audience is, etc.) but for now, I am just going to touch on the basics. In future posts, I will dissect cover letters more closely.

Here are some easy ideas to keep in mind when writing your cover letter:

  • Make sure your intention is clear. In other words, what is the job you are applying for? Clearly state it. Don’t make the reader guess. You could say something like, “…and this is why my qualifications make me a perfect match for the Sales Management position”.
  • Highlight your top achievements. You don’t have to rewrite everything you wrote in the resume, just summarize some of your top accomplishments. Wow them with what you have done.
  • Add your relevant skills or qualifications. Let the reader know what you excel at and what you are capable of. This is a great place to talk about any extra credentials or training you’ve had that relate to the position.
  • Write toward the position you are applying for. When preparing the cover letter, keep in mind the requirements of the position and add your qualifications that match them.
  • Explain what it is you like about the company. Remember, you are trying to woo the company, so tell them what you like about them. Is it the reputation, products/services, location? Let them know why you like them.
  • You are not writing your autobiography. Keep it short, simple and factual. You don’t need to go into why the last job didn’t work out, “…my boss had unrealistic expectations of the staff, so I decided to check out my options…:. Don’t air your dirty laundry or obvious dislike of your most recent employer. Keep it professional.
  • Double check the entire document for accuracy, errors, and syntax. You don’t want to miss a great opportunity because you wrote, “Dear Hiring Manger”.

Another tip is to save that cover letter, copy, and paste it onto a new document, and tweak it for another type of position you may be interested in. I encourage clients to have several “focused” cover letters for different positions they might have in mind. This way, if an opportunity presents itself, you are ready!


FSC Career Blog Author:  Ms. Erin Kennedy, MCD, CMRW, CPRW, CERW, CEMC, is a Certified Professional Resume Writer/Career Consultant, and the President of Professional Resume Services, named one of Forbes “Top 100 Career Websites”. Considered an influencer, she is consistently listed as a “Top Career Expert to Follow” on Twitter and LinkedIn.

FSC Career Blog – August 26, 2020

 

 

#JobSearch : If You’re In A Job Search, You Need To Hear This. Great Read.

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A listener looking to make a career switch called into my weekly radio show on SiriusXM to ask if I could help hone his professional introduction. When I asked what he did for a living, he immediately confessed, “Well, right now I’m unemployed, but…”

Immediately I cut him off (something I rarely do), because unemployment is a temporary state and never a part of your brand (the brief clip can be heard at the start of this montage).

For far too long, we’ve felt embarrassed of being unemployed, or experiencing a layoff, or even asking for help in a job search. Now is the time for that to end.

Your professional worth is not tied to your job title, whether you’re earning a paycheck or if you’re currently employed. Period.

A few employment facts:

  • The average tenure in a job is about 4.2 years. This means most will engage in 10+ job searches during our professional careers. With some estimates indicating that up to 85% of jobs are found through some type of networking, seeking help is a pretty natural part of the professional world.
  • According to a 2019 survey by Monster.com, over 50% of “fully employed Americans between 18 and 65 years old who responded have either been unemployed or experienced career gaps.” And this study was conducted in 2019, BEFORE COVID. Further, approximately 43% of respondents who had been let go reported they’d experienced it more than once.

Work history gaps and job searches are a normal part of being a working professional, which means there’s no reason to ever define yourself in these terms.

Yet, most people feel the need to share they’re unemployed in a job search because we’re so used to introducing ourselves with labels. Usually, these labels are titles, company names, our industry or professional field, but we need to understand that when we do this, it limits us to a very narrow dimension that doesn’t fully represent the complexity of what we bring to the table. We lose much of the professional value we bring from volunteer roles, previous industries, special projects and educational endeavors.

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What Skill Sets Do You have to be ‘Sharpened’?

Article continued …

Our careers are so intertwined with our identities, we find it difficult to untangle the two, so when we’re between jobs, our natural go-to is another label (e.g., “unemployed” or “between jobs”). And unfortunately, the first words we hear are typically the most remembered and the ones we use to make an initial judgment, so it’s important to be thoughtful in our first impressions.

Further, introducing yourself with a title gives the power to the listener to put meaning to that label based on their assumptions, experiences and categorization system. If I say, “I work at The Wharton School,” many assume I’m a finance professor (I’m not). If I say, “I’m a licensed psychologist,” many assume I provide therapy (I don’t). Both of these labels are true, but they both lack the complexity of the value I add to the market, and more importantly in a job search, to my target market.

So, I’m left having to correct the listener, which can be awkward, and un-do the initial category that’s now likely already stored in my audience’s memory. Uhg – I just created a lot of uneccessary work for myself.

What if I said instead, “Engaging my background in psychology, corporate recruiting and coaching, I help mid-career professionals rebrand their skills in order to get in front of decision-makers to land a career change. My primary role is at The Wharton School in the Executive MBA program, where I’m the Career Director, and I’ve also published a book on the topic called ‘Switchers’.”

Now, I’ve opened the door to further conversation through offering clear content and a shared understanding of the work I do. Plus, I’ve given the other person some potential commonalities to latch onto (e.g., Maybe they have an EMBA, or know someone at Wharton, or are writing a book?).

What can make this situation of introducing yourself with a title even worse is if your job is very specialized or uncommon. An obscure title runs the risk of alienating others because they may not understand your profession and be too embarrassed to ask or uncertain about how to converse further. This essentially causes a shut-down in any potential connection and also the likely the hope of this person being an ambassador to help in your job search.

Instead, of saying to someone who potentially has limited IT experience, “I’m an AV-Tester focusing on static analysis of executable files” (Say, what??), next time, start with an analogy that helps you connect to you audience.

How about, “Have you ever had a virus warning on your computer or maybe wonder why some email messages are filtered into the spam folder? Well, in my work, I find new ways to test whether files are malicious to protect users from potential scams or from accidentally opening an infected file on their laptop.”

What you do may be much more complex than that, but this opening is less intimidating for a preson outside of your profession and will likely start a dialogue where you can go deeper into your expertise. The goal, whether you’re formally networking or meeting a new acquaintance at a backyard BBQ, is always to find a way to connect and start an open dialogue. When you start making this a habit, you’ll be surprised how much you have in common with others and what useful information they can share that will help your search.

So, from here on out, no matter if someone asks, “What do you do?” or “Where do you work?” or whether you’re currently earning a paycheck or not, your response is always what value you add to the market and your audience, delivered in a way that invites further conversation. This does three things:

  1. Empowers you to assign the meaning you intend to your skills, achievements and professional value.
  2. Offers useful context to start a dialogue and potentially build a relationship.
  3. Creates content that gives others information that might enable them to assist you in some way in your career.

You are the compilation of ALL your years of experience — paid and unpaid, successful and failed, and current and historic. That’s pretty powerful, so let others see the whole you.

Happy Hunting!

Forbes.com | August 25, 2020 | Dawn Graham

#JobSearch : 6 Ways To Stand Out On Social Media When Searching For A New Job. A MUst Read!

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The traditional job search methods of attending face-to-face networking events, inviting people to get a cup of coffee, dinner, an after-work cocktail and schmoozing at the office have been rendered irrelevant due to the pandemic.

If you’re actively searching for a new job, you need to engage in an authentic branding and marketing campaign on social media. The key is to showcase your skills, ability, knowledge, achievements and brilliance. You also need to broadcast what you are looking to do next, so people are aware of how they can help you. It shouldn’t just be a one-way street. Offer your services to help others in need too.

  1. What Makes You Special

With so many people out of work and looking for a job, you must have a plan to differentiate yourself from competitors. Think of what unique experiences, skills, talents, education and character traits you possess. Put together a list of all of your special qualities. These will be the building blocks of defining your brand.

When you post online, your specific skills and subject-matter expertise will serve as the message sent out to prospective hiring managers, human resource professionals, recruiters and other people who can help you land a new job.

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What Skill Sets Do You have to be ‘Sharpened’?

Article continued …

2. Build A Mutually Beneficial Network

Don’t just randomly connect with people on social media sites, such as LinkedIn. You need to strategically align with folks on LinkedIn, Facebook, Twitter and Instagram that can contribute toward building a mutually benefiting network. 

These people should include potential hiring managers, human resources and talent acquisition professionals at the companies you’d like to work with. Find top-tier recruiters who are known experts in your field. Seek out peers at other companies within your niche. 

This way, the right types of relevant people will get to know you, as they see your postings and keep you in mind when jobs become available.  

3. What To Do Online

The best way to start branding yourself is by commenting, sharing, writing posts and articles on LinkedIn. The content should focus on your area of expertise, as you have a lot of knowledge to impart.

You can start slowly by liking and addressing the postings of others. Find leaders in your field with large followings. Get involved in their conversations to amplify your own voice. Keep in mind that the questions you answer and your responses should burnish your brand. Avoid getting sucked into toxic online arguments and stay far away from politics for now.

If you want to take it to the next level, create videos. You can discuss matters relevant to your field. In addition to LinkedIn, also pay attention to other social media platforms that are relevant to your profession. 

Set a schedule to contribute on a consistent basis. If you only post once in a while, you’ll get lost. Post regularly, so people get to know you and become interested in what you have to say next. You’ll start building an audience by continually marketing yourself. People will feel like they know you and would gladly help you out with job leads. 

4. How’s Your Social Media Footprint?

Scour Google to find out what’s being said or written about you. Think of how a hiring manager or human resources professional would view your social media footprint. Immediately delete any questionable or inflammatory Tweets and Facebook postings. 

Take a fresh, new look at your LinkedIn profile, Facebook page and other social media sites to ensure that it reflects your brand. Your postings should show the value you offer to a potential employer.  

5. Brag A Bit

Share some recent wins, accomplishments and achievements. Write about exciting projects that you’re working on. If you are an expert in your field, seek out online conferences and networking events. Try to become a speaker. This spotlight will make you known to a wider audience and you’ll be viewed as an expert and a leader in your space.  

6. Authenticity Counts

Be open about your goal of finding a new job. Let people know that you’re in the job market and what specifically you want to do next. If no one knows that you’re on the job hunt, they won’t reach out to you with opportunities.  

It’s fine to write about the emotions, challenges and pressure you’re dealing with in your job search. By openly expressing yourself, people will get to know you as a real person.

Forbes.com | August 24, 2020 | Jack Kelley

#BestofFSCBlog : #YourCareer -How To Stop Sabotaging Your Career. Are You your Own Worst Enemy When it Comes to your Career?

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Are you your own worst enemy when it comes to your career? Perhaps unhealthy thought patterns or destructive work habits are interfering with your professional development. Self-sabotage occurs when that critical inner voice holds you back from achieving greatness.

By following these do’s and don’ts, you will finally be able to stop sabotaging and start succeeding.

Don’t let fear get in the way

  • Fear of failure: You fall into your comfort zone, and it’s gotten to the point where you can do your job in your sleep. Then you have the opportunity to take on a completely new and exciting project, but fear of failure creeps in.
  • Fear of success: It sounds strange, but many people are afraid of succeeding. It’s because once you finally get what you think you want, you realize it’s more than you bargained for. With success comes expectation and responsibility. It can be unsettling if you don’t know how to handle it.
  • Fear of loss of control: Our need to be in control at all times can be limiting. It might turn you into a micromanager who is burned out because you just can’t seem to delegate work. Ultimately, you are holding yourself back from reaching that next level in your career.

 

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

Don’t avoid going outside your comfort zone

You’ve outgrown your position, yet moving from familiar territory to a different company seems daunting. You wonder, “What if I don’t like it as much?” or “What if I end up with a manager who is a tyrant?” You’re in a seemingly “safe” place, but the growth happens outside your comfort zone. The first step is to acknowledge that you want to make a move but are afraid of change. Here’s a secret many people don’t know, fear and action can’t coexist. So, start taking small steps in the direction of your goal. Talk to as many people as you can before jumping into that new role. Learn about the good, the bad and the ugly. Make sure it’s the right fit and then take the plunge. If you feel you still need help combating those self-sabotaging behaviors, you may even consider working with a career coach or mentor to get you across the finish line.

Don’t compare yourself to others

Do you find yourself comparing your career to that of friends and colleagues? Maybe you and your best friend went to the same law school, but your friend has already made partner, and you haven’t. When you learned about it, it may have felt like a punch in the stomach. But career progression is different for everyone because we are all unique individuals. The only person you should be comparing yourself to is the person you were the day before.

By comparing yourself to others, you are not only sabotaging your career, you are eroding your self-confidence and creating unnecessary anxiety. If you do this consistently, it can be paralyzing. Instead of using that energy to feel resentful, use it to motivate you. Invite that person you’ve been admiring to be your mentor. Learn their secrets to success. This is also a good time to take inventory of all the things you’re grateful for. It’s almost impossible to feel envy and gratitude at the same time.

Do focus on your strengths

Often we don’t see ourselves for who we really are. We attribute accomplishments to luck or simply being at the right place at the right time. Make a list of all your biggest accomplishments—the ones you are most proud of. Then post it somewhere you can see it every day. Dig up any positive performance reviews, thank you notes or emails from clients and put them in a “kudos” file. That way, when you’re having a bad day, you can refer to them to boost your confidence. (I have one that I call my “inspiration” file).

Do recognize self-sabotaging behavior

The first step to break the cycle is to become aware of habits that are holding you back. What self-destructive mindsets are interfering with your ability to develop professionally? Here are a few typical self-sabotaging behaviors to be mindful of:

  • Perfectionism: You tell yourself you can’t act right now or believe you need to perfect your skills before moving forward. Perfection is an impossible standard that keeps you from advancing.
  • Procrastination: Instead of tackling an important project right away, you wait until the last minute. Start setting hard deadlines to hold yourself accountable.
  • Negative self-talk: Your inner dialogue is consistently critical. Are you punishing yourself for past mistakes? Be patient, and make an effort to build your self-esteem rather than tear it down.

Do be open to feedback

Knowing ourselves and being open to feedback is essential to career advancement. That way, you’ll be able to pinpoint the areas where you are excelling and need improvement. Don’t wait for others to provide input regarding your performance. Make it a point of regularly soliciting advice from managers, friends and co-workers. By being proactive and having an open mind, you will be able to use that information as a learning tool to propel you to the next level.

You are worthy of wanting more and having more. The world will put endless obstacles in your path, but none will be as big as the ones you create for yourself. Isn’t it time to get out of your own way and embrace the possibilities?

Feeling stuck and unfulfilled in your current career? Download Caroline Castrillon’s free guide: 5 Signs It’s Time to Make a Bold Career Change!

 

Author:  Caroline Castrillon –Contributor Careers – I write about career, entrepreneurship and women’s advancement.

 

Forbes.com | August 23, 2020

#BestofFSCBlog : How To Write A Killer Cover Letter: 6 Fresh Strategies For The New Normal. A MUst REAd!

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@With 28 million Americans receiving some form of unemployment compensation right now, job seekers are facing a difficult economic climate. It appears the $1200 stimulus check isn’t going to materialize in the immediate future, and only three states have agreed to $400 in extra unemployment benefits. So, if. you are out of work in Montana, Kentucky or West Virginia: Congratulations. You’re getting some good news that most Americans won’t receive. Meanwhile, the need to find meaningful work has never been greater.

That’s why it’s crucial to concentrate on a killer cover letter. Some may say that a cover letter is a thing of the past – because your resumé speaks for itself. But the fact is, your resumé can’t talk, or write, and your LinkedIn profile is never the whole story. That’s why it’s a good idea for you to get going on the number one tool you need in the new normal: a killer cover letter.

1- Cut the Cake – my writing coach turned me on to the work of Jack Grapes. His book, Method Writing, talks about how you have to cut out the “birthday cake” if you want your message to be clear. In Grapes’ world of words, “birthday cake” is the extra stuff you don’t need in any sentence or phrase. Are you ready to skip dessert?

Look at all the adjectives and extras you’ve got in your cover letter: “As a dedicated self-starter, I know I can handle multitasking while staying professional.” What happens if you cut out the birthday cake at the front and the back? It’s counter-intuitive, but sometimes what you leave out actually makes your writing stronger, not weaker. Because the simplest message is the strongest: “I know I can handle multi-tasking. And here’s why….”

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

2- But Don’t Stop with Why – does your cover letter contain the word “because”? This critical word can transform a sentence from the commonplace into the compelling. Example: “As a manager, it was my job to know everything about the restaurant, from health code violations to the ingredients of all the dishes.” Add a dash of because – does it get a little tastier? “Because I had to handle everything from health code violations to the ingredients of all the dishes, I understand the importance of delivering on the details.

Because of my work with 30 or more employees on any given night, I learned how to communicate across generations. It’s because of this experience that I know I can help you in the following ways…” Don’t stop with why – it’s not enough. Not only is “because” the classic answer to any “why” question. That single word can transform your story from a first-person history lesson into a powerful way to create service, value and impact.

3- Two for the Show – can you find an opportunity in your cover letter to include the words, “so that…”? These two words, like the word “because”, will help you to see the most valuable aspect of your cover letter (and the aspect that most amateurs dismiss): it ain’t all about you.

Your experience enables you to be of service, so that you can create impact for your future employer. Ask yourself, is your cover letter about the past, or about your potential? Two small words – so that – can point you in the direction of powerful service, possibility and opportunity. “I’ve studied finance so that I can create market analysis at a deeper level…” “I became a counselor so that I could help troubled teens get back into school…” I wrote those examples so that you would see what I’m saying…did it work?

4- Be That Thing – there are skills that your employer desires. Skills that perhaps you have developed in the restaurant industry. Or in retail. Travel. Tourism. Or some other market that has been punished in the coronavirus economy. Look beyond your title and see your skills. What is that thing – that one thing – that you can deliver? What’s that one thing that your employer wants and needs?

Take off the label (the job title) and you’ll see the thing that really matters. Write down a list of your skills – your talents. Write out a list of characteristics that your employer wants. See any synergies? These high-level skills transcend your role or your previous company. Can you tell a story around that thing – that high-level skill that everyone wants and needs? If you can, you’re on track to transition into a new role (and maybe even a new industry). For more ideas, you might want to discover how to tell a one-word story.

5- Seek to Serve – so many cover letters are written in the first person: I, me, my. Or, by extension, first person plural: we, us, our. A first person history isn’t compelling, it’s commonplace. “I did this, I did that, I bragged and I noticed you just fell asleep.” Top cover letters contain some verbal jujitsu that changes the conversation. What happens if you make the second person first? Second person, of course, is you. I’m not talking about you, dear reader. I mean the you that’s right in front of you: your potential hiring manager.

How does your cover letter focus on their needs? Here’s a quick example that combines several of the elements I’ve shared so far: “It’s because of my experience in one of Manhattan’s busiest restaurants that I understand the importance of follow-through. In managing a team of 30 and serving over 900 plates a night, I understand service, commitment and persistence. It’s because of my experience I can bring that kind of clarity to the contact tracing team, and to your organization – no matter how many deadlines I have to face.” Do you see the shift to second person?

6 From Conviction to Connection – does your cover letter reveal your passion, values and convictions? I’m not talking about declaring your religious beliefs or explaining how much you love your family. I’m talking about the professional skills that matter most to you. Skills like perseverance, creativity, innovation and communication. Knowing who you are is useful, but connecting your convictions to your career is priceless. That’s the place where work doesn’t feel like work anymore.

When conviction connects, your career is merely an extension of your values. Your identity. Your unique talents and abilities. When what you care about most becomes what you do on a daily basis, you’ve discovered a role that isn’t really work. It’s an opportunity for you to express who you are – and serve at the highest possible level. Does that sound impossible right now? Read on, MacDuff.

Today, we’re faced with the toughest job market in anyone’s lifetime. It’s easy to get discouraged, falling into the mindset that your convictions can’t be a career. That choices don’t exist for you. But, I ask you: Is that true? I don’t mean, true like ‘do you believe it’? I mean true, as in the law of gravity or the fact that water boils at 100 degrees centigrade?

What’s true is that opportunities are all around us, even in a punishing economy. Those opportunities belong to those who can pivot and reinvent in the new normal. There’s never just one job that you can do, no matter who you are. You have capabilities and skills that are untapped.

Because that’s how we are wired as human beings: resilience and reinvention are built into the system, like five fingers on a hand. We all have the ability to change, even though we may not always want to. Why not start small – with transforming your cover letter, and getting clear about the solutions you can provide?

Author:  Chris WestfallContributor  Careers

 

Forbes.com | August 22, 2020

 

#JobSearch : Should I Hire A Career Coach? A MUst REad!

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As a Licensed Psychologist, I know that one of the hardest steps in the process of starting therapy is determining if it’ll actually be worth it. The second hardest part is knowing where to find a qualified therapist. Consequently, many never begin and continue to suffer needlessly, or wait much longer than they wanted to dive in.

The same challenges exist for job seekers when it comes to career coaching, especially when not earning a paycheck. It seems counterintuitive to spend money at the precise time when you need to be saving it. So, instead you push forward on your own hoping things will work out, and get frustrated and drained if they don’t.

While working with a coach may not be for everyone or for every search, if you’re struggling with the decision or where you can find an experienced job search partner, here’s the scoop:

PART 1. Do I need a coach?

Only you can make this determination, but in my experience, hiring a qualified coach can help you to land a new job faster than going it alone if you meet any of the following criteria:

  • You’ve not been in a job search for a long time.
  • You’re looking to make a significant career switch.
  • You don’t have a strong network and applying online is your primary strategy.
  • You haven’t updated your resume or LinkedIn for a few years.
  • You’re still exploring and don’t have a clear target or career goal.
  • You’re running “from” versus running “to” a new opportunity.
  • You’re in a negative place due to chronic unemployment or a difficult exit from your prior company.
  • You’ve been searching for a few months and not getting any bites.
  • You consistently make it to the first interview, but never the second.

These are just a few of the reasons you might consider hiring an experienced coach, but many professionals who aren’t facing these challenges can find benefit from working with an objective partner during their transition, so it’s worth thinking about. Sometimes a few simple strategy tweaks may be all you need to bust through what’s blocking you and generate new leads.

If you do consider hiring a coach, it’s important to understand their role. They are not headhunters, therapists, or placement professionals, but rather skilled advisors who help you to hone your brand, materials (i.e., resume, cover letters), and job search strategy, as well as assist you in evaluating your networking techniques, practicing for interviews, and building confidence through feedback and insight. They can also serve as accountability coaches to help you stay focused.

Often, they are former recruiters or placement professionals from the “other side of the desk” who now share their insider tips with job seekers. But they can have a variety of backgrounds, certifications and specialties, which can be confusing as a consumer.

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

PART 2. Selecting the right coach

Choosing the right coach can feel daunting. How do you know who’s qualified? Who will help put you on the path toward your goals? Are they legit or just out to make a quick buck? Just like when you’re picking a preschool for your child or a centrally located hotel for your trip to London, personal recommendations are a great way to find a compatible coach.

Another often overlooked source might be the career center from your alma mater. Many universities offer ongoing services to alumni or have external coaches they recommend. Failing that, the internet is likely your next best bet. LinkedIn’s Profinder is a helpful resource and can be found under the “Work” tab at the top right of the LinkedIn tool bar.

Unfortunately, there’s a lot of information to sift through online, so here are a few key criteria to help guide your decision:

1- Expertise and Background. While it isn’t necessary for a coach to have direct work experience in the industry/function you are pursuing, it can be helpful if the coach has successfully worked with clients in related areas. As a Switcher, you’ll want a coach who has helped others transition into new careers and who understands the need to rebrand. Also, a prior background in recruiting or executive search enables a coach to understand the employer’s perspective, which can be incredibly valuable as you navigate the hiring process.

Red flag: No public recommendations or testimonials from other clients. Most coaches are willing to offer a reference you can speak with if you’re still uncertain, so be sure to ask.

2- Style/Approach. As with any partnership, fit is a key ingredient for success. Consider what would be most helpful to you: flexibility, structure, an accountability partner? Some coaches have set programs and packages, while others tailor services to your individual preferences or offer hourly rates. Interview a few coaches so you can choose one who’s a good match for your needs and work style. Don’t feel compelled to purchase an extensive three-month package if you just want a resume review. That said, it often takes three to four sessions to assess a job seeker’s potential challenges and create a strategy, so don’t skimp either. This may be one of the most important investments you make in yourself.

Red flag: Inflexibility. While some coaches make use of templates or other structured resources or templates, you don’t want to end up with a cookie-cutter resume or cover letter that doesn’t reflect your brand and specific value. In the competitive world of careers, one size does not fit all.

3- Knowledge/Education. Job search trends continuously change, so it’s important for coaches to keep up. Select a coach who stays updated on current trends and has a decent website where you can learn more about the service offerings. Ask what the coach does to keep up with the latest job search strategies and what part of the career coaching process they focus on (e.g., exploration, job search tools, interview prep). Is career coaching only a small part of the business or the primary focus? This may not be a deal breaker, but it’s something to consider. Also, an advanced degree or specialized certification doesn’t automatically make someone an expert. In the same way, a lack of certain credentials doesn’t necessarily mean someone isn’t a skilled coach. Go beyond the letters after the name. Do they contribute to the field (via blogs, articles, discussions, etc.)?

Red flag: All flash, no substance. Personally, I’m not a fan of coaches who write your resume, LinkedIn Profile or cover letter for you. Usually these are carbon-copy templates, and this process sets you up for failure in the interview when you have to answer deep questions about these materials. No one likes the job search, but you’ll be much more successful (both now and in future searches) if you partner with the coach, rather than pay them to do the heavy lifting.

4- Free consultation and an attitude of candor. For many job seekers, career coaching is a foreign concept. Coaches should be willing to answer questions and offer a brief consultation at no charge to ensure they can help you to achieve your specific goals. Not every coach will be a good match and you both deserve the opportunity to figure that out before entering a contract. If you feel rushed to decide or pressured into purchasing something you don’t want or can’t afford, walk away.

Red flag: The hard sell. Good coaches know where they do their best work and where their limitations are. If it’s not a fit for any reason (e.g., finances, schedule, special need, etc.), they should let you know and recommend another resource.

5- Making Guarantees? A lot of external factors play into whether you’re offered a new position (e.g., industry, level, location, skillset, market, economy, etc.), so be wary of coaches who promise you a job. Even with a great coach, you’ll still be shouldering a lot of the work; if it sounds too good to be true, it probably is. Each client is unique, so one client’s experience could be very different from the next. Instead of false promises, coaches should seek to gain clarity about your goals and any tangible results you desire from the partnership (i.e., you want your coach to help rebrand your resume, hone in on a career choice, etc.). Explicitly contracting expectations and outcomes up front will ensure that incorrect assumptions don’t get in the way of a successful partnership.

Red flag: Making unreasonable promises or the “too-good-to-be-true” deal. Sadly, some firms take advantage of desperate job seekers or those who don’t want to put in the work. A telltale sign is being offered introductions into an exclusive field or a “guarantee” of a job no matter how long it takes for the upfront cost of several thousand dollars. There is no easy path to a great role, so be wary.

6- Practicalities. Don’t overlook the practical aspects of the coaching process, such as the coach’s office location (many work virtually via phone or Zoom, which can be equally effective and very convenient), timezone, schedule availability (weekdays only?), the cost (set price? hourly?), and the methods of payment accepted. For example, coaches who only offer extensive packages may not be a fit if you just want to practice a mock interview. While it’s not uncommon for coaches to require some payment up front, don’t be shy about asking for a payment plan if that better suits your needs.

Red flag: No contract. While not completely foolproof, having a contract that outlines your working agreement will ensure expectations are met in a timely manner and there aren’t any misunderstandings. It may also offer some protection if things go awry.

Many people have lost their jobs during the pandemic, which means there are several people hanging shingles positioning themselves as career coaches. Your chosen coach will be partnering with you on a very important and personal aspect of your life. In addition to the above criteria, you should get a sense the individual is passionate about coaching and genuinely cares about your success.

Do your homework, but trust your gut. It won’t lead you astray.  Happy hunting!

 

Forbes.com | August 19, 2020 | Dawn Graham

#BestofFSCBlog : Six(6) Things To Remove From Your Résumé. Note: Manager Spends Less than 10 Seconds Looking at your Resume.

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A résumé serves as the first impression you make on a hiring manager, so it needs to be laser focused to include only what’s most relevant and most likely to help you get the job.

With the average amount of time a hiring manager spends looking at a résumé clocking in at less than 10 seconds, it’s important that in those few seconds they see information that makes them want to put your résumé in the interview pile. To improve your chances of that happening, remove these six things from your résumé.

Dates other than listing your work history.

Unfortunately age discrimination, whether intentional or unintentional, happens more often than it should. The only dates that belong on your résumé are the dates of your work history. Graduation year and dates from any other certifications or qualifications should also be left off. Your degree and any other qualifications are what matter, not when you got them.

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

Details that give away your age.

There are some subtle and not so subtle details that can give insight into your age.

Including your GPA, using your school email address, and embellished job descriptions for entry level positions (ie, managed customer expectations while expertly crafting espresso beverages as a description for a barista position) are indicators of a younger candidate. On the other hand, using a font like Times New Roman, having an AOL or Hotmail email address, and even something as subtle as double spacing after a period are indicators of an older candidate.

Large blocks of text.

You want to optimize your résumé to be both easily skimmed and read. Large blocks of text require more effort to read and are more likely to be skipped on a first glance. Use bullet points for easier readability and to ensure that the information you want to highlight actually gets read. The easier a résumé is to skim, the more likely it is that the hiring manager will take a thorough look.

A photo.

Having a photo opens you up to potential discrimination. Whether that discrimination is intentional or unintentional, it’s still detrimental to your chances of being hired. Your appearance has no bearing on your ability to do the job, so therefore your photo has no place on your résumé.

Links to social media that aren’t relevant.

Your LinkedIn profile should always be included on your résumé, but choosing which other social media channels you list needs to be intentional. Remember, everything on your résumé needs to serve a purpose, so any social links you share need to showcase your professional abilities.

The social links you include will be highly dependent on the industry and specific job you’re applying for. Think of it this way – will sharing your social media do anything to improve your chances of getting hired? Does it serve as example of your work? If you answer yes to one or both of these questions, include it. If not, leave it off.

Your address.

Listing your address gives the hiring manager another factor to consider that you don’t want them to – your location. Especially now with remote work being the norm, where you live is practically irrelevant. For example, if you live in California and apply for a position in New York, the hiring manager might not consider your application even though the position is remote due to the time difference. You’re fine working in a different time zone, but the hiring manager has no way of knowing that. To prevent this issue, leave your address off of your résumé.

 

Forbes.com | August  20, 2020 | Ashira Prossack

#JobSearch : Could Your Career Benefit from a Career Coach? Think About the Best Coach you’ve Had (or wish your child had).

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I don’t know about you, but my car will start having problems at the most inopportune times! And sometimes, it’s my fault for failing to get that tune-up recommended by the mechanic at my last oil change. That tune-up keeps the engine running smoothly, and is also a way to identify issues that might never have been found otherwise that could cause permanent damage.

Your career can be the same. You gradually become aware that something isn’t “right”, but you aren’t sure what it is. You keep plugging away at your job, and things start to sputter. Eventually, you realize that you aren’t going anywhere. What should you do before there’s permanent damage to your future?

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Answer: Simply go to our FSC Career Blog below & Type(#Jobsearch, #Resume, or #Networking) in Blog Search:  https://www.firstsun.com/fsc-career-blog/

What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

A Career Coach can help you “tune-up” your career by looking at the overall picture of your job history and current position, checking your skills to see if they are current, evaluating the things that need to change, and figuring out how to change them.

Coaching services are one-on-one tutoring sessions custom designed to address your specific areas of concern in the job search. They are interactive and personalized. You can even get accountability sessions to keep you on track with the projects you should be completing, which can be beneficial if you don’t have a good track record of following through on your own. Because the coach is an experienced, credentialed expert you will not be wasting money or time.

So, how do you assess a Career Coach to determine if they are qualified? Think about the best coach you’ve had (or wish your child had).

  1. They should be an encourager – A coach offers specific encouragement, teaching skills, and clarifies instructions to reach the goal, to become good team players. Since they are not on the team, they can see the big picture and identify specific ways you can improve.
  2. They aren’t trying to clone themselves – A coach isn’t trying to make a mini-me. They don’t come to the session with an agenda. Instead, they learn what your goals are and help you figure out how to achieve them. They listen FIRST. They identify individual abilities and enhance the skills of each person to their unique best.
  3. They are an expert – They have experience and the education to back it up. They should freely share their credentials and testimonials. Happy customers are the best way to sell their product. You may want to hire them for a small job to see how they fit your personality.

The expertise and encouragement of a board-certified coach is an investment that makes a difference in your career. If you feel like your career may be stalled, or you need an outside perspective of someone who can pinpoint the things that are holding your career back, a Career Coach may be for you.

FSC Career Blog Author:  Ms. Erin Kennedy, MCD, CMRW, CPRW, CERW, CEMC, is a Certified Professional Resume Writer/Career Consultant, and the President of Professional Resume Services, named one of Forbes “Top 100 Career Websites”. Considered an influencer, she is consistently listed as a “Top Career Expert to Follow” on Twitter and LinkedIn.

 

FSC Career Blog | August 20, 2020

 

 

#JobSearch : Using the C.A.R. Method on your Resume . Challenge-Action-Results.

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Have you heard me talk about the C.A.R method? If you are a client of mine, you have. It’s a method I use in every single resume. It is, to me, the single most important factor when writing about your accomplishments. OK, so what does C.A.R. stand for and what does it mean for you?  C.A.R. stands for:   Challenge   Action   Results

When consulting with clients and proceeding with the data mining process, I always ask them about their C.A.R. stories. What were the stories behind their accomplishments? What was going on in the company before they took on the issue? Give the reader some background, not a novel, just a hint of what the environment was like.

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

So, ask yourself, what was the Challenge I faced when either

  1. a) I joined the company or
  2. b) I took on the new situation or
  3. c) I was promoted?

Briefly discuss the Challenge. Again, it doesn’t have to be super lengthy. You  just want to get your message across.

For the Action portion, this is where you can talk about what you did to resolve or change the situation. What action or steps did you take? For some jobs, it might be quite detailed, but I wouldn’t advise talking about every single thing. Summarize as best as you can. Remember, HR people have lots of resumes to review and not a lot of time.

For the Results portion of C.A.R., talk about the results. What was the percentage of production increase? How much did you increase sales or people productivity? Use numbers and percentages whenever possible.

These are the things that stand out and make you more employable as employers want PROOF of what you are capable of doing… it shows them what you can also do for them as well.

C.A.R. is the easiest way to pull out your accomplishments if you are having a hard time thinking of what you did/do.

 

FSC Career Blog Author:  Ms. Erin Kennedy, MCD, CMRW, CPRW, CERW, CEMC, is a Certified Professional Resume Writer/Career Consultant, and the President of Professional Resume Services, named one of Forbes “Top 100 Career Websites”. Considered an influencer, she is consistently listed as a “Top Career Expert to Follow” on Twitter and LinkedIn.

#JobSearch : If You’ve Tried Hard To Find A New Job Without Any Luck, It’s Time To Pivot And Start Over. A MUst REad!

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The Covid-19 pandemic has caused devastation and destruction. It’s not just a health crisis any longer. The outbreak and governmental measures enacted to deal with it has irrevocably changed the lives of millions of people. Six months ago, you may have had a great job and a fast-growing career. Now, you’ve been laid off with no prospects in sight. No matter how hard you try to find a new job, things just don’t seem to click.

One of the many consequences of the pandemic is that you’re now forced to make some very difficult decisions about your career. If you’ve been actively, aggressively searching for a new position, treating it like a full-time job and did everything humanly possible to succeed, but came up short, it may be time to reassess your work-life.

After valiantly searching for a new job without any luck, nibbles or real interviews, it’s time to start reevaluating your options. You may have to confront the stark realization that this part of your life and career could be over. Easier said than done, it’s time to pivot toward something brand new and start rebuilding.

This may come across as cold and callous. Having to walk away from a career that you love is beyond traumatic. Entering the unknown is terrifying. The majority of people self-identify with their job and career. Without it, they’re lost. Sometimes, unfortunately, you don’t have a choice. The decision has been made for you by the marketplace.

Rather than lament your fate, view this as a do-over. You now have the chance to reinvent yourself and start anew. Here’s some signs to look for to determine if it’s time to pivot, recharge and reinvent yourself.

If you’re in your late 30s or over and earn a fair amount of money, in a cost-conscious environment, the cards are stacked against you. Corporations look for younger, less-expensive talent or folks who will work on a temporary or contract basis.

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What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

For the last number of years, companies have been stealthily relocating massive amounts of jobs to lower-cost cities in the United States, as well as a variety of other countries. The reality is that the jobs where you reside don’t exist as much anymore. When they do, you may be priced out.

Even if you say that you’d accept a lesser salary, companies are reluctant to hire. They’ll view you as a flight risk as soon as the job market improves or you’ll be disgruntled after a while—since you’re working for less money than you deserve. There’s also the erroneous viewpoint that older, more experienced workers are headstrong, feel they know it all and are firmly entrenched in their opinions, whereas younger talent is more mailable.

You might just be sick and tired of what you’ve been doing. After years of being in the same profession, it can grow stale. The same responsibilities, dealing with the same people, problems and pressure feel like never-ending torture. There’s a lack of passion that you once held for your job, career and company. When you feel this way, you know deep down that it’s time for a change.

Now is the time to act. In an age of upheaval, hiring managers will understand your interest in trying something new. We’re entering an era where most things will be fresh and different. In a strong economy and job market, hiring managers will look askance if you’d want to leave a great, well-paying job.

Today, many people are reevaluating their needs, wants and goals. They seek a meaningful job that serves a higher purpose. As we’ve confronted our own mortality, seeing the daily death count from Covid-19, there’s the recognition that life is short, precious and fleeting.

You may feel that it’s time to embark upon a job or career that offers a deeper meaning compared to what you’ve been doing up until now. There’s an inner nagging feeling that you are supposed to be involved with something bigger and better and have been held back by the cultural norms. This period offers the excuse and chance to pursue your true passions. You no longer have to keep doing something you hate that doesn’t help people or benefit society.

This will be a tough endeavor. We’ve been tested over the last six months. You may have noticed that you’ve become stronger, resilient and open to new ideas and changes. Pivoting to a new career or job is part of this process. It will be a challenge, but it’s a chance to start over again and lead the life you really want to live.

 

Forbes.com | August 14, 2020 |  Jack Kelly Senior Contributor Careers