#JobSearch : Leverage LinkedIn During Your Job Search. Great Two(2) Min Read! - First Sun Consulting, LLC | Outplacement Services and Career Transition Firm

During our current health care pandemic, many individuals are either laid-off or are considering what the future holds for their careers long-term. If you are in the middle of a job search or are thinking you may be in the near future, you want to consider how to maximize the #1 tool recruiters and hiring managers to use to find potential candidates. Having a job search strategy is imperative when you plan to start the process of looking for a new job. LinkedIn should be at the top of that strategy.

Here are a few effective ways to make the most out of your LinkedIn profile during an executive job search.

Find Networking Opportunities

Any good professional LinkedIn profile writer will suggest using the platform as a way to reach out to people and discover networking opportunities. One of the worst things you can do is find people who work at the company you’re interested in and messaging them to let them know you’re searching for a job. The better approach would be to do your research and find mutual connections so you have a way to connect with the person. Invite them to a networking event you will be attending in the near future, or maybe even invite them to coffee or lunch just to discuss career opportunities.

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Complete Your Profile With Relevant Keywords

Your LinkedIn executive profile won’t help your job search if you don’t have the right amount of relevant keywords. Employers have a specific set of search terms they likely use to find qualified candidates, so working with a professional LinkedIn profile writer to ensure they are incorporated properly is very valuable. The keywords themselves are important, but the location of the keywords is also an overlooked factor. SEO is a big part of LinkedIn, so focusing on it as part of your LinkedIn profile development is critical.

Inform Your Connections of Your Job Search

There’s usually no harm in letting your connections know you’re actively looking for a job. Of course, the only problem this could cause is if you’re still employed and your current employer somehow finds out about your messages. But if you’re unemployed, a professional LinkedIn profile writer may suggest putting a message in your contact section indicating you’re open to opportunities. Sometimes recruiters will only reach out to people if they know for sure they are looking for a new job.

Whether you are actively in a job search or not, there will come a time that you will be. LinkedIn should be a key strategy in your search plan. If you aren’t familiar with all that LinkedIn offers, go to their Job Search section and spend some time learning how to navigate through all the filters they have. You don’t want to be left behind when the economy opens up and recruiters are back at it trying to fill roles that have been vacated. Get ahead of the curve.

FSC Career Blog Author: Ms. Erin Kennedy, MCD, CMRW, CPRW, CERW, CEMC, is a Certified Professional Resume Writer/Career Consultant, and the President of Professional Resume Services, named one of Forbes “Top 100 Career Websites”. Considered an influencer, she is consistently listed as a “Top Career Expert to Follow” on Twitter and LinkedIn.

FSC Career Blog | May 1, 2020